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30-Minute Social Media Marketing: Step-By-Step Techniques to Spread the Word about Your Business

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BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating pro BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating profits--regardless of the size of your marketing budget or the time you have to devote to it. 30-Minute Social Media Marketing provides 22 short chapters packed with real-world examples, templates, sample marketing procedures, and screen shots taking you step-by-step through the essentials. With little time and effort, you will master the arts of: Blogging and microblogging Social networking and bookmarking Audio and video E-books and webinars Direct and indirect marketing Brand and relationship building Word-of-mouth marketing Expanding your reach and establishing your position Integrating with traditional marketing Evaluating results By the end of the book, you will have completed a social-media marketing plan that produces real results and created a strategy for future marketing plans--all in just 30 minutes a day.


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BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating pro BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating profits--regardless of the size of your marketing budget or the time you have to devote to it. 30-Minute Social Media Marketing provides 22 short chapters packed with real-world examples, templates, sample marketing procedures, and screen shots taking you step-by-step through the essentials. With little time and effort, you will master the arts of: Blogging and microblogging Social networking and bookmarking Audio and video E-books and webinars Direct and indirect marketing Brand and relationship building Word-of-mouth marketing Expanding your reach and establishing your position Integrating with traditional marketing Evaluating results By the end of the book, you will have completed a social-media marketing plan that produces real results and created a strategy for future marketing plans--all in just 30 minutes a day.

30 review for 30-Minute Social Media Marketing: Step-By-Step Techniques to Spread the Word about Your Business

  1. 5 out of 5

    Luciano Palma

    Uma boa introdução para quem quer entender conceitos para começar a usar mídias sociais, porém o conteúdo já está desatualizado (a maior parte dos casos é de 2009 e as experiências, os recursos e a tecnologia online já avançaram bastante de lá para cá). Por exemplo: a autora muitas vezes cita que o mercado ainda está em fase de descobrimento das mídias sociais. Apesar de verdadeiro à época, hoje já existe bastante "massa crítica" disponível. O livro é um pouco repetitivo e a tradução prejudica ba Uma boa introdução para quem quer entender conceitos para começar a usar mídias sociais, porém o conteúdo já está desatualizado (a maior parte dos casos é de 2009 e as experiências, os recursos e a tecnologia online já avançaram bastante de lá para cá). Por exemplo: a autora muitas vezes cita que o mercado ainda está em fase de descobrimento das mídias sociais. Apesar de verdadeiro à época, hoje já existe bastante "massa crítica" disponível. O livro é um pouco repetitivo e a tradução prejudica bastante a leitura, seja por ser um tanto "quadrada", seja por não comunicar bem algumas expressões. De qualquer forma, é uma leitura bem estruturada para quem quer começar e explora opções básicas como Facebook, Twitter, Linkedin, Blogs, Vídeos e Podcasts.

  2. 5 out of 5

    Camilla

    Subdivided into few parts, each chapter clearly describes the to-dos, not-to-dos and consequences of each step when approaching to social media marketing. Apart from the overview of the social Web instruments and applications (which are somewhat obsolete), the author brings you a number of case studies that fit with the theory basics. This book is neither a manual nor a novel, but it's sure it is easy and fast to read thanks to the professional but somehow colloquial style. Subdivided into few parts, each chapter clearly describes the to-dos, not-to-dos and consequences of each step when approaching to social media marketing. Apart from the overview of the social Web instruments and applications (which are somewhat obsolete), the author brings you a number of case studies that fit with the theory basics. This book is neither a manual nor a novel, but it's sure it is easy and fast to read thanks to the professional but somehow colloquial style.

  3. 5 out of 5

    Sarah

    I believe this is a great book for anyone who wants a better look at social media marketing. The book's contents are well organized and explained, so that anyone who picked up this book could read it. If you want to learn more about social media marketing or just social media, this is a great read! I believe this is a great book for anyone who wants a better look at social media marketing. The book's contents are well organized and explained, so that anyone who picked up this book could read it. If you want to learn more about social media marketing or just social media, this is a great read!

  4. 4 out of 5

    Cynthia McCloud

    It's a lot to take in. And this business changes so fast that a couple of things she mentions are no longer around. But it is still current and practical advice. Read it through once, marking things you want to try. Then come back to those places and implement them in your strategy. It's a lot to take in. And this business changes so fast that a couple of things she mentions are no longer around. But it is still current and practical advice. Read it through once, marking things you want to try. Then come back to those places and implement them in your strategy.

  5. 4 out of 5

    Trevor Winsor

    Very quick read and lots of information. This was read more as a resource than anything else. I flew through this because of how simply it is written. Good resource that I will continue to come back to and cite. Thankful for the read!

  6. 4 out of 5

    ariel teitel

    Full of tips/ detailed how to manual While there may be some newer angles/tips, this is chock full of hands on pointers. Incredibly helpful and detailed-excellent. This is more than enough to run a successful campaign.

  7. 4 out of 5

    Belle Beth Cooper

    Really enjoying this so far!

  8. 5 out of 5

    Hayley

    Some useful advice.

  9. 4 out of 5

    David R Sentika

  10. 5 out of 5

    Alison

  11. 5 out of 5

    Danielle

  12. 4 out of 5

    Terrence

  13. 5 out of 5

    Tameca

  14. 5 out of 5

    Maria

  15. 4 out of 5

    Maria Zavyalova

  16. 4 out of 5

    Lili Manolache

  17. 5 out of 5

    Thierry Phung

  18. 5 out of 5

    Tom

  19. 5 out of 5

    Shawn

  20. 4 out of 5

    John

  21. 4 out of 5

    Cole Sherer

  22. 4 out of 5

    Angela

  23. 4 out of 5

    Andy

  24. 4 out of 5

    Kaitlin McMichael

  25. 5 out of 5

    Margaretha

  26. 5 out of 5

    Alina

  27. 4 out of 5

    Renate

  28. 4 out of 5

    Dena Weigel Bell

  29. 4 out of 5

    Lauren

  30. 5 out of 5

    Robert

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