The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution

It's a new era of business and consumerism--and you play a role in defining itToday's biggest trends--the mobile web, social media, real-time--have produced a new consumer landscape. "The End of Business As Usual" explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. It's a new era of business and consumerism--and you play a role in defining itToday's biggest trends--the mobile web, social media, real-time--have produced a new consumer landscape. "The End of Business As Usual" explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it.

30 review for The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution

5 out of 5

Christy – Jan 04, 2012

I absolutely agree that technology and social networking are changing the way businesses operate, often in a very good way. I've really enjoyed similar books by other authors, but for some reason have a hard time following Brian's train of thought or getting engrossed in this book. I love that he has found ways to embrace the "audience of audiences." Rather than complaining that people aren't paying attention during conferences, etc, Brian finds ways to use our human desires to share information I absolutely agree that technology and social networking are changing the way businesses operate, often in a very good way. I've really enjoyed similar books by other authors, but for some reason have a hard time following Brian's train of thought or getting engrossed in this book. I love that he has found ways to embrace the "audience of audiences." Rather than complaining that people aren't paying attention during conferences, etc, Brian finds ways to use our human desires to share information with our networks to his advantage by including them. Interesting that even though I love the concepts behind his writing, I have a difficult time reading his book or getting through his written thoughts.
5 out of 5

Carolyn – Apr 30, 2012

This book had some good points, however the layout and typesetting is visually distracting, making it needlessly harder to get through the text. I picked out specific chapters and sections from the TOC that interested me and skipped wading through the rest.
4 out of 5

Lori Randall Stradtman – May 16, 2012

I'm a huge fan of Brian Solis, though I think the second half of the book could have been simplified a little more in their presentation. Great information from a guy who knows what he's talking about! I'm a huge fan of Brian Solis, though I think the second half of the book could have been simplified a little more in their presentation. Great information from a guy who knows what he's talking about!
5 out of 5

Graham Mumm – Jul 01, 2013

Could have been summarized into a short blog post. Filled to the brim with useless marketing jargon and overly used buzz words with hardly an original insight or perspective. Very disappointed.
4 out of 5

Owen Cartwright – May 06, 2012

Some useful insights but otherwise very dull.
5 out of 5

Alexander Krastev – Jun 07, 2015

Amazing, just amazing. Especially the last chapter before the epilogue - a must read for every manager in 2015!
4 out of 5

Walter Adamson – Dec 31, 2018

OK I will admit upfront that I find Brian Solis' books to mostly be more about providing a platform for the author to massage his ego than anything else. This book is no exception as he serves up well known trends, management case studies and what I would call well worn management experience in the real world as new "insights" from the author. If you are new to the game of social media and its business ramifications, new to management and new to the body of knowledge of business and management t OK I will admit upfront that I find Brian Solis' books to mostly be more about providing a platform for the author to massage his ego than anything else. This book is no exception as he serves up well known trends, management case studies and what I would call well worn management experience in the real world as new "insights" from the author. If you are new to the game of social media and its business ramifications, new to management and new to the body of knowledge of business and management then you will potentially find this book helpful.
5 out of 5

Ekaterina Stoyanova – Jan 23, 2020

It's a good book but I think that the information was useful 5 - 7 years ago. It's a good book but I think that the information was useful 5 - 7 years ago.
5 out of 5

Ed – Aug 18, 2012

A good book, it reminded me of Paco Underhill's "Why We Buy" without the heavy statistical side. This takes more of a case study approach, with good graphics of technical concepts such as "tag clouds". It also crosses over from a "how-to" marketing book using new technology, into strategic thinking and managing change concepts. His "Digital Darwinism" section combines a humanistic approach with the digital. To paraphrase, caring for the patron, not just servicing them, will be paramount to survi A good book, it reminded me of Paco Underhill's "Why We Buy" without the heavy statistical side. This takes more of a case study approach, with good graphics of technical concepts such as "tag clouds". It also crosses over from a "how-to" marketing book using new technology, into strategic thinking and managing change concepts. His "Digital Darwinism" section combines a humanistic approach with the digital. To paraphrase, caring for the patron, not just servicing them, will be paramount to survival.
4 out of 5

Michelle Manire – Sep 20, 2012

So far so good. It's mostly things I already intuitively knew. For instance, last couple of years it's been all about engagement and authenticity. He's going deeper by talking about things like social currency and context. I think it's a good read for many people to better usual social media to their benefit. So far so good. It's mostly things I already intuitively knew. For instance, last couple of years it's been all about engagement and authenticity. He's going deeper by talking about things like social currency and context. I think it's a good read for many people to better usual social media to their benefit.
4 out of 5

Amanda Webb – Jan 02, 2012

This is a fascinating but sometimes scary book about how businesses will have to adapt to the new connected consumer. It was geeky enough to keep me excited almost all the way though. I wrote a longer, and perhaps better review on my blog: http://bit.ly/yAr2Pb This is a fascinating but sometimes scary book about how businesses will have to adapt to the new connected consumer. It was geeky enough to keep me excited almost all the way though. I wrote a longer, and perhaps better review on my blog: http://bit.ly/yAr2Pb
5 out of 5

Henk van der Duim – Apr 23, 2012

If you want to wade through the hype and snakeoil surrounding social media marketing, this is a must-read! It is well written and explains the effects the internet has on how people communicate with each other.
4 out of 5

Debbie – Oct 23, 2012

An excellent book. Applicable to higher education institutions just as it applies to business organizations. In a blog post I reviewed key concepts of the book as they apply to higher ed. http://wp.me/p1N30w-Xl An excellent book. Applicable to higher education institutions just as it applies to business organizations. In a blog post I reviewed key concepts of the book as they apply to higher ed. http://wp.me/p1N30w-Xl
4 out of 5

Vittorio Veltroni – Aug 26, 2014

An helpful, systematic account of a lot of bits and pieces out there about how to harness customer activism and conversational attitudes to help your business. Particularly helpful is the section on the decision process.
5 out of 5

Mike Worley – Jul 06, 2012

I read a social media book every month but Brian is by far one of the best thought leaders in the social business space. This book is loaded with case studies and helpful data that Brian breaks down into tangible meaning.
4 out of 5

Alexander Novicov – Jan 13, 2014

Brian is an excellent person. I love his mentality and approach to digital marketing. The book is fantastic, I believe that his books are a bit hard to read.
5 out of 5

Donna – Feb 21, 2012

Some of it was a little too high-level for me. But I did enjoy Solis' categorization of companies based on their social media strategies. Chapters 18 and 20 were my favorite. Some of it was a little too high-level for me. But I did enjoy Solis' categorization of companies based on their social media strategies. Chapters 18 and 20 were my favorite.
4 out of 5

Ray Bryant – Sep 01, 2012

Not bad
5 out of 5

Francisco Prado – Jun 28, 2015

Fight against Digital Darwinism....keep your business relevant. A must read for every entrepreneur and business owner or CEO.
5 out of 5

Mary Pat – May 20, 2012

This is available in electronic format and I read it on my iPad.
4 out of 5

Luaba – Aug 22, 2012

Good graphics, good case studies, good business acumen and good narrative. A good pick for entrepreneur on how to make social site work for you.
4 out of 5

Emily Reeves – Jul 07, 2013

A must-read for all marketers. Read my full review on Ms. Adverthinker. A must-read for all marketers. Read my full review on Ms. Adverthinker.
4 out of 5

Joska – Apr 05, 2014

Interessant, maar erg veel herhaling.
4 out of 5

Lori Light – Mar 12, 2016

Textbook for MK 630, good info but very repetitive
5 out of 5

Neve – Mar 10, 2012

Great concepts and information badly put together. I struggled to extract what I needed here.
5 out of 5

Liz – Oct 30, 2014

It was ok...but it is too much like his other book, so don't bother reading both. It is also very focused on B2C...not very helpful for B2B :( It was ok...but it is too much like his other book, so don't bother reading both. It is also very focused on B2C...not very helpful for B2B :(
4 out of 5

Casey Wheeler – Apr 28, 2012

This quote best sums up this book; It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change. —Charles Darwin
4 out of 5

Michael W Thomas – Mar 14, 2013

Very..very good and insightful.
4 out of 5

Phil Simon – Sep 21, 2014

A hodgepodge of jargon and poorly conceived ideas. I had to stop 70 pages in. At least it gave me some fodder for Message Not Received: Why Business Communication Is Broken and How to Fix It.
5 out of 5

Donna –